Toyin Abraham Ajeyemi broke new records with her latest work, Alakada: Bad and Boujee. The movie has captivated audiences all over the world and continues to climb the charts across cinemas. In a recent chat with the actress, she opened up about her experiences making the movie, how she handles criticism, among other issues. ROTIMI IGE brings excerpts.
The Alakada franchise has been your most successful project to date. How does that make you feel?
I feel incredibly blessed and grateful. It’s been a long journey, and to see the level of acceptance this project has received is beyond words. It’s not just about the box office numbers but the genuine love and connection people have with the story. I’m overjoyed and deeply humbled by the support.
What do you think was the winning formula that made people connect with Alakada: Bad and Boujee?
Honestly, I believe it’s a mix of God’s grace, hard work and authenticity. People connect with stories they can see themselves in, and Alakada: Bad and Boujee reflects everyday life through humour and lessons. You can put in all the effort in the world, but without divine approval, things might not align. The fact that Alakada resonated so deeply with people tells me it’s a combination of timing, effort, and God’s blessing.
Last year, you announced that after Alakada, we should expect Iyalode. What inspired you to bring Alakada back?
Alakada is such a beloved story that resonates with so many people. I wanted to expand on that connection. The story is relatable, and it allows me to infuse humour with important social messages. Everyone wants to hold on to memories that make them laugh and feel good those moments that brighten their lives. Comedy has a way of healing and uniting people, and I felt it was the perfect time to bring Alakada back to give the audience more joy and laughter.
How was it working with the likes of Bimbo Ademoye, Kiekie, Yhemo Lee, and other stars in the movie?
It was an absolute delight. Every single one of the cast brought such energy and professionalism to the set. Bimbo’s performance was captivating, Kiekie’s comedic timing was impeccable, and Lizzy Jay had us cracking up between takes. Then there was Ini Edo, Yhemo Lee everyone gave their best. They made the experience so memorable. We shared so many laughs, and their talent truly elevated the movie. Working with them was a reminder of how much fun filmmaking can be when you have the right team.
King Sunny Ade performed in the movie. What inspired his involvement?
King Sunny Ade (KSA) is a national treasure! He’s a legend whose music has been part of our lives for decades. Having him in the movie was my way of paying homage to the richness of our culture. I wanted Alakada to feel real, authentic, and rooted in tradition. I’ve worked with other legends like Pasuma, Osupa Saheed, and Malaika, but this time, I wanted something truly special. KSA brought an energy that elevated the film in a way only he could.
You had an impressive cast lineup. What was your casting strategy?
Casting was very intentional. I wanted actors who could completely embody their roles while bringing authenticity and humour to the story. It wasn’t just about having big names; it was about finding the right fit for each character. I also prioritised working with professionals who understood the vision and wouldn’t stress the production. The result is a cast that feels natural and delivers an unforgettable performance.
You recently mentioned fans should address you as “350” after the movie’s earnings. What’s the next milestone?
That was a fun way of celebrating our success. Cinema runs can be unpredictable, so we take it one day at a time. By Monday, I’m hopeful we’ll cross the 400million mark, and who knows? With God’s grace, we might even hit 500 soon. The audience has been incredibly supportive, and I’m grateful for every single ticket sold.
You’ve been touring extensively to promote the movie. How do you cope with the hectic schedule?
It’s not easy, but I’m used to it. I’m naturally a workaholic, so once I commit to something, I give it my all. Traveling from Oshogbo to Ibadan, Akure, Ikorodu, and Ilorin has been exhausting, but it’s necessary. I remind myself that if I don’t work, I won’t achieve my goals. Plus, seeing the excitement and love from fans makes it all worthwhile.
How is your son handling your busy schedule?
My son is such a champ! He’s very understanding for his age. Every time we talk on the phone, he asks how I’m doing and when I’ll be home. I always tell him, “Mummy is working hard for you and your sister to secure your future.” When I get home, he’s always there to help me unwind. He’s growing so fast and becoming a big boy I’m so proud of him.
Iyalode is your first epic movie for cinemas. What inspired it?
I’ve always dreamed of creating an epic story that stands out. Epic films are challenging because they require a lot of resources, but I was determined to make it happen. With the help of an incredible team and a clear vision, we brought it to life. I wanted Iyalode to feel different, to showcase our culture and history in a grand way. It’s a dream come true for me.
You have one of the most loyal fan bases. How did you build that?
I think it’s because I’ve stayed true to myself. I don’t pretend to be perfect or try to put up a façade. I let people see my flaws, my journey, and my growth. I grew up in a humble background, and I never let fame change who I am. People relate to me because they see themselves in me they know I’m real, and I value that connection deeply.
December seems to be your season. What should we expect moving forward?
Right now, my focus is on Alakada Baddie and Boujee. Once we’re done with the cinema run, I’ll look at the next steps. There’s so much I want to do, but for now, I’m taking it one project at a time.
How do you handle criticism about your movies?
I’ve learned not to let negativity get to me. People will always have opinions, and sometimes criticism is just a way to spark engagement. My mother once told me, “Some people will hate you but still want you to succeed.” I focus on the positives and let the results speak for themselves.
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